Designing for clarity in complex products
After years leading design and talent, I am back to deep product craft, and I still mentor.
Principal Product Designer · Based in Brazil
Work
Experience
Design craft, systems, and mentorship
Based in Brazil, my journey started with hands-on product craft first. Then design leadership and talent sourcing work. Now back to deep craft with mentorship.
Product Craft & Mentorship
- 2025-presentPrincipal Product DesignerNoord Studio
- 2025-2026Head of DesignInvictus AI
Leading teams & talent
- 2021-2025Design Leader & Talent PartnerNoord Design
- 2021 - 2025Director of DesignToptal
- 2021Director of DesignExponential Ventures
- 2020 - 2021Design ManagerConta Azul
Earlier roles
Senior craft & research
- 2020Senior Product Designer, Design Systems (Contract)Option A (Acquired by Dun & Bradstreet)
- 2018 - 2020Senior Product Designer & UX ResearcherConta Azul
- 2017 - 2018Senior Product DesignerSerasa Experian
Foundations in product craft
- 2015 - 2017Product DesignerUnisys
- 2015Design LeadiOasys
- 2013 - 2015Product DesignerPontomobi
- 2012 - 2013UI/Web DesignerBolt Brasil
Mentorship
“Mentorship is context, not control. I create clarity, build confidence, and remove barriers so great craft can happen.”
Create clarity
Make the problem, the stakes, and the next move visible so designers can decide without waiting for permission.
Build confidence
Coaching designers in the work: craft standards, judgment, and growth without losing the plot.
Remove barriers
Clear process friction, feedback gaps, and organizational blockers so great craft can ship.